35
k flex flights
Skip itSoft demand (-60.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Market size
Good£362K£362K/yr · 1.5M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.24avg listing price — sweet spot $15–$100
Review moat
Okay3,394.31avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-60.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£4.63–£14.05cheapest to priciest tracked listing — scored on the share inside $15–$100