50
golf mat
Worth a lookShows low returns (0.9%), but a concentrated shelf (top 5 take 82% of clicks) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible£31.95avg listing price — sweet spot $15–$100
Price range
Great£11.98–£83.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good555.22avg incumbent reviews — the moat a new listing must climb
Market size
Okay£209K£209K/yr · 271K searches
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad82%top-5 click share — a locked-up shelf