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football tactics board
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great153.68avg incumbent reviews — the moat a new listing must climb
Price range
Great£7.95–£54.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£16.30avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Okay+6.1%90-day search growth — must beat 0% to launch
Market size
Bad£89K£89K/yr · 108K searches