36
dart board set with cabinet
Skip itSoft demand (-52.2% this quarter) — this niche doesn't clear our bar today.
Price range
Incredible£16.28–£87.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£49.78avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,089.45avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Market size
Bad£90K£90K/yr · 84K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-52.2%90-day search growth — must beat 0% to launch