Skip to content
45

cricket helmet

Skip it

A small market ($34K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 50Conversion 18Competition 43Returns 61Price range 82Avg price 95Brand share 34Review moat 94Quality gap 45

Avg price

Incredible£35.25

avg listing price — sweet spot $15–$100

Review moat

Great117.32

avg incumbent reviews — the moat a new listing must climb

Price range

Great£8.37–£50.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.6%

return rate — above 5% kills the launch gate

Growth

Good+20.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad£34K

£34K/yr · 66K searches