50
chamois cream
Worth a lookShows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Avg price
Great£15.30avg listing price — sweet spot $15–$100
Price range
Good£8.06–£28.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.9%90-day search growth — must beat 0% to launch
Market size
Okay£249K£249K/yr · 96K searches
Review moat
Okay3,278.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand