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bullworker
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great£76.93avg listing price — sweet spot $15–$100
Review moat
Great467.95avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.9%90-day search growth — must beat 0% to launch
Price range
Okay£14.11–£298.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£50K£50K/yr · 46K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals High Price