46
10kg dumbbell
Skip itStrong incumbent ratings (4.6★) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great£20.75avg listing price — sweet spot $15–$100
Price range
Great£10.32–£34.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£271K£271K/yr · 419K searches
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,560.59avg incumbent reviews — the moat a new listing must climb