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salmon wet dog food
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Avg price
Good£11.96avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,845.63avg incumbent reviews — the moat a new listing must climb
Price range
Okay£7.46–£20.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+8.9%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Market size
Bad£34K£34K/yr · 23K searches
Brand share
Bad100%top-5 brand share — brand-locked demand