56
rabbit food
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible19.0%search→purchase rate — share of searches ending in a sale
Market size
Great£1.1M£1.1M/yr · 579K searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Good978.78avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.14–£23.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.91avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-6.1%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand