46
ostrich bones for dogs
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Review moat
Incredible98.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£12.24avg listing price — sweet spot $15–$100
Price range
Okay£6.63–£21.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.9%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad£56K£56K/yr · 36K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
Signals Low Review Barrier