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kitten pate
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+59.2%90-day search growth — must beat 0% to launch
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,121.87avg incumbent reviews — the moat a new listing must climb
Price range
Good£1.01–£28.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.89avg listing price — sweet spot $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Bad£31K£31K/yr · 44K searches