56
hills prescription cat food
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible£28.49avg listing price — sweet spot $15–$100
Price range
Great£6.26–£67.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great352.46avg incumbent reviews — the moat a new listing must climb
Competition
Great34%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad£44K£44K/yr · 41K searches