Skip to content
52

fish tank filter cartridges

Worth a look

Shows low returns (0.8%), but soft demand (-27.2% this quarter) keeps it on the watch list.

Market size 19Growth 11Conversion 92Competition 66Returns 96Price range 53Avg price 41Brand share 34Review moat 66Quality gap 73

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Great11.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Review moat

Good840.54

avg incumbent reviews — the moat a new listing must climb

Price range

Good£2.73–£28.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£10.91

avg listing price — sweet spot $15–$100

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Bad£75K

£75K/yr · 61K searches

Growth

Bad-27.2%

90-day search growth — must beat 0% to launch