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felight cat litter 20l
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+16.6%90-day search growth — must beat 0% to launch
Avg price
Okay£9.11avg listing price — sweet spot $15–$100
Review moat
Bad6,431.5avg incumbent reviews — the moat a new listing must climb
Price range
Bad£1.23–£16.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£35K£35K/yr · 50K searches
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand