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dog wormers for small dogs
Skip itPrices mostly outside the sweet spot ($3.56–$14.15) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Review moat
Okay3,266.92avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad£100K£100K/yr · 90K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Avg price
Bad£6.25avg listing price — sweet spot $15–$100
Price range
Bad£3.56–£14.15cheapest to priciest tracked listing — scored on the share inside $15–$100