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chicken wormer
Skip itA concentrated shelf (top 5 take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Avg price
Great£19.78avg listing price — sweet spot $15–$100
Price range
Great£12.60–£31.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good566.25avg incumbent reviews — the moat a new listing must climb
Growth
Okay+16.0%90-day search growth — must beat 0% to launch
Market size
Bad£92K£92K/yr · 38K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand