48
ceramic dog bowl
Skip itA small market ($80K/yr) — this niche doesn't clear our bar today.
Competition
Great26%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Good841.83avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£3.04–£24.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Avg price
Okay£9.46avg listing price — sweet spot $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad£80K£80K/yr · 200K searches