40
cat dental treats
Skip itPrices mostly outside the sweet spot ($1.18–$13.18) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,633.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Bad£85K£85K/yr · 80K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-14.2%90-day search growth — must beat 0% to launch
Avg price
Bad£6.11avg listing price — sweet spot $15–$100
Price range
Bad£1.18–£13.18cheapest to priciest tracked listing — scored on the share inside $15–$100