61
bone broth for dogs
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great189.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Growth
Okay+18.4%90-day search growth — must beat 0% to launch
Market size
Okay£226K£226K/yr · 274K searches
Avg price
Okay£10.19avg listing price — sweet spot $15–$100
Price range
Okay£4.31–£18.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier