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50

wooden forks

Worth a look

Shows searches that convert (24.0% search→purchase), but prices mostly outside the sweet spot ($2.14–$13.18) keeps it on the watch list.

Market size 29Growth 67Conversion 100Competition 20Returns 98Price range 0Avg price 13Brand share 48Review moat 80Quality gap 30

Conversion

Incredible24.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great390.54

avg incumbent reviews — the moat a new listing must climb

Growth

Good+47.3%

90-day search growth — must beat 0% to launch

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay£131K

£131K/yr · 117K searches

Competition

Bad76%

top-5 click share — a locked-up shelf

Avg price

Bad£4.64

avg listing price — sweet spot $15–$100

Price range

Bad£2.14–£13.18

cheapest to priciest tracked listing — scored on the share inside $15–$100