73
water butt
Launch itA $1.3M/yr market growing +66.4% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great£56.63avg listing price — sweet spot $15–$100
Review moat
Great193.58avg incumbent reviews — the moat a new listing must climb
Market size
Great£1.3M£1.3M/yr · 1.0M searches
Growth
Great+66.4%90-day search growth — must beat 0% to launch
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£27.29–£181.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale