60
wardrobe
Worth a lookShows a $2.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible£2.7M£2.7M/yr · 7.4M searches
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great308.55avg incumbent reviews — the moat a new listing must climb
Competition
Great31%top-5 click share — an open shelf
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Good£132.91avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Price range
Bad£21.96–£372.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale