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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 50Growth 11Conversion 54Competition 8Returns 54Price range 84Avg price 92Brand share 0Review moat 29Quality gap 75

Avg price

Great£54.56

avg listing price — sweet spot $15–$100

Price range

Great£4.99–£80.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Returns

Good2.8%

return rate — above 5% kills the launch gate

Market size

Good£286K

£286K/yr · 119K searches

Review moat

Okay3,642

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-28.8%

90-day search growth — must beat 0% to launch

Competition

Bad91%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand