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vax steam mop pads
Skip itPrices mostly outside the sweet spot ($6.05–$10.42) — this niche doesn't clear our bar today.
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Good802.36avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Bad£87K£87K/yr · 79K searches
Competition
Bad74%top-5 click share — a locked-up shelf
Avg price
Bad£7.71avg listing price — sweet spot $15–$100
Growth
Bad-25.1%90-day search growth — must beat 0% to launch
Price range
Bad£6.05–£10.42cheapest to priciest tracked listing — scored on the share inside $15–$100