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vax filters
Skip itPrices mostly outside the sweet spot ($5.77–$15.47) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Review moat
Good662avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.57avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-14.3%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad£32K£32K/yr · 37K searches
Price range
Bad£5.77–£15.47cheapest to priciest tracked listing — scored on the share inside $15–$100