47
toast rack
Skip itA small market ($43K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great376.95avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£7.38avg listing price — sweet spot $15–$100
Price range
Bad£4.07–£17.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£43K£43K/yr · 79K searches
Growth
Bad-27.6%90-day search growth — must beat 0% to launch