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55

tiki glasses

Worth a look

Shows low returns (0.9%), but a small market ($39K/yr) keeps it on the watch list.

Market size 10Growth 75Conversion 26Competition 74Returns 95Price range 25Avg price 95Brand share 64Review moat 90Quality gap 24

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible£28.85

avg listing price — sweet spot $15–$100

Review moat

Great197.03

avg incumbent reviews — the moat a new listing must climb

Growth

Great+60.0%

90-day search growth — must beat 0% to launch

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Price range

Okay£6.60–£341.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£39K

£39K/yr · 64K searches