50
throws for sofas large
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but a small market ($50K/yr) keeps it on the watch list.
Competition
Great20%top-5 click share — an open shelf
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Avg price
Good£14.30avg listing price — sweet spot $15–$100
Price range
Good£4.32–£37.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad7,601.39avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad£50K£50K/yr · 323K searches
Growth
Bad-24.5%90-day search growth — must beat 0% to launch
Signals No Dominant Brand