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tefal ultimate pure steam iron
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Price range
Great£44.80–£102.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£78.00avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,138.57avg incumbent reviews — the moat a new listing must climb
Growth
Good+20.8%90-day search growth — must beat 0% to launch
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Returns
Bad5.1%return rate — above 5% kills the launch gate
Market size
Bad£58K£58K/yr · 20K searches
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand