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tefal grill
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Good£102.71avg listing price — sweet spot $15–$100
Review moat
Good1,010.43avg incumbent reviews — the moat a new listing must climb
Growth
Good+22.5%90-day search growth — must beat 0% to launch
Price range
Okay£75.05–£137.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£195K£195K/yr · 77K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Returns
Okay4.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price