43
stitch markers
Skip itPrices mostly outside the sweet spot ($2.52–$7.75) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Review moat
Great402.95avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Market size
Okay£154K£154K/yr · 298K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£4.26avg listing price — sweet spot $15–$100
Growth
Bad-42.4%90-day search growth — must beat 0% to launch
Price range
Bad£2.52–£7.75cheapest to priciest tracked listing — scored on the share inside $15–$100