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stitch blanket

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A small market ($26K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 9Conversion 38Competition 49Returns 95Price range 75Avg price 79Brand share 22Review moat 57Quality gap 23

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Great£16.49

avg listing price — sweet spot $15–$100

Price range

Great£9.29–£31.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,200.05

avg incumbent reviews — the moat a new listing must climb

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-32.5%

90-day search growth — must beat 0% to launch

Market size

Bad£26K

£26K/yr · 54K searches