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stihl chainsaw
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great492.59avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£224.14avg listing price — sweet spot $15–$100
Market size
Bad£85K£85K/yr · 100K searches
Price range
Bad£10.73–£637.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-25.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price