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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 63Conversion 76Competition 36Returns 98Price range 0Avg price 23Brand share 0Review moat 70Quality gap 50

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Review moat

Good687.07

avg incumbent reviews — the moat a new listing must climb

Growth

Good+40.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£97K

£97K/yr · 163K searches

Avg price

Bad£8.17

avg listing price — sweet spot $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£6.11–£10.07

cheapest to priciest tracked listing — scored on the share inside $15–$100