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35

steak stone

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A small market ($14K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 10Conversion 15Competition 22Returns 76Price range 86Avg price 94Brand share 11Review moat 84Quality gap 67

Avg price

Great£48.01

avg listing price — sweet spot $15–$100

Price range

Great£27.50–£109.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great324.85

avg incumbent reviews — the moat a new listing must climb

Returns

Great2.0%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Bad74%

top-5 click share — a locked-up shelf

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Brand share

Bad96%

top-5 brand share — brand-locked demand

Growth

Bad-30.5%

90-day search growth — must beat 0% to launch

Market size

Bad£14K

£14K/yr · 25K searches