38
small double fitted sheet
Skip itPrices mostly outside the sweet spot ($5.47–$12.26) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Good£292K£292K/yr · 695K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Avg price
Bad£8.41avg listing price — sweet spot $15–$100
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Review moat
Bad30,003.73avg incumbent reviews — the moat a new listing must climb
Price range
Bad£5.47–£12.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Out of Stock