39
slow cooker liner
Skip itSoft demand (-51.1% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible24.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay£190K£190K/yr · 132K searches
Review moat
Okay3,085avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Avg price
Bad£5.81avg listing price — sweet spot $15–$100
Growth
Bad-51.1%90-day search growth — must beat 0% to launch
Price range
Bad£0.71–£11.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier