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silicone muffin trays
Skip itPrices mostly outside the sweet spot ($4.01–$10.52) — this niche doesn't clear our bar today.
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,164.26avg incumbent reviews — the moat a new listing must climb
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay£108K£108K/yr · 133K searches
Avg price
Bad£7.33avg listing price — sweet spot $15–$100
Growth
Bad-33.7%90-day search growth — must beat 0% to launch
Price range
Bad£4.01–£10.52cheapest to priciest tracked listing — scored on the share inside $15–$100