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53

shower mats for inside shower

Worth a look

Shows low returns (0.8%), but soft demand (-1.2% this quarter) keeps it on the watch list.

Market size 26Growth 24Conversion 57Competition 79Returns 96Price range 65Avg price 34Brand share 66Review moat 39Quality gap 50

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Competition

Great36%

top-5 click share — an open shelf

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Price range

Good£5.03–£33.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,587.15

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£10.06

avg listing price — sweet spot $15–$100

Market size

Okay£110K

£110K/yr · 223K searches

Growth

Bad-1.2%

90-day search growth — must beat 0% to launch