53
sequins
Worth a lookShows low returns (0.9%), but a small market ($61K/yr) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great148.44avg incumbent reviews — the moat a new listing must climb
Brand share
Great59%top-5 brand share — no brand owns this niche
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£2.85–£27.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Avg price
Bad£7.21avg listing price — sweet spot $15–$100
Market size
Bad£61K£61K/yr · 160K searches