56
seed potatoes
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Competition
Great34%top-5 click share — an open shelf
Review moat
Great407.11avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.61–£24.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay£153K£153K/yr · 190K searches
Avg price
Okay£9.59avg listing price — sweet spot $15–$100
Growth
Bad-41.3%90-day search growth — must beat 0% to launch
Signals Out of Stock