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scabies treatment
Skip itSoft demand (-15.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay£10.98avg listing price — sweet spot $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Price range
Okay£3.35–£21.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,822.61avg incumbent reviews — the moat a new listing must climb
Market size
Bad£76K£76K/yr · 89K searches
Growth
Bad-15.4%90-day search growth — must beat 0% to launch