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retro microwave
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Competition
Great32%top-5 click share — an open shelf
Avg price
Good£112.33avg listing price — sweet spot $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Good1,392.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
Market size
Bad£89K£89K/yr · 137K searches
Price range
Bad£8.14–£488.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Signals High Price