55
rattan storage box
Worth a lookShows low returns (0.8%), but a small market ($22K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great£65.49avg listing price — sweet spot $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Good+36.5%90-day search growth — must beat 0% to launch
Review moat
Good1,472.12avg incumbent reviews — the moat a new listing must climb
Price range
Okay£10.34–£265.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad£22K£22K/yr · 57K searches
Signals High Price