45
rangoli
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible74.06avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£3.52–£28.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.2%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.42avg listing price — sweet spot $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad£5K£5K/yr · 62K searches
Signals Low Review Barrier