48
pressure cooker
Skip itSoft demand (-27.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great£48.73avg listing price — sweet spot $15–$100
Market size
Great£946K£946K/yr · 1.5M searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Price range
Good£18.58–£147.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Returns
Okay5.0%return rate — above 5% kills the launch gate
Review moat
Bad7,167.65avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-27.7%90-day search growth — must beat 0% to launch
Signals No Dominant Brand