61
potato mashers
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Great49%top-5 brand share — no brand owns this niche
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Good£3.39–£34.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£508K£508K/yr · 655K searches
Review moat
Okay1,634.76avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.47avg listing price — sweet spot $15–$100
Growth
Bad-44.5%90-day search growth — must beat 0% to launch
Signals No Dominant Brand