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portafilter

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Soft demand (-28.4% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 11Conversion 30Competition 59Returns 22Price range 94Avg price 95Brand share 77Review moat 86Quality gap 80

Avg price

Incredible£28.41

avg listing price — sweet spot $15–$100

Price range

Great£14.66–£65.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great270.14

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great58%

top-5 brand share — no brand owns this niche

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Market size

Bad£86K

£86K/yr · 128K searches

Growth

Bad-28.4%

90-day search growth — must beat 0% to launch