69
pond liner
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Great+79.8%90-day search growth — must beat 0% to launch
Price range
Great£4.98–£51.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£15.23avg listing price — sweet spot $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good991.48avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Okay£236K£236K/yr · 308K searches